Monday 24 October 2016

Indian Brand Slogans , Tag lines


Chocolates , Cold Drinks & food.........

Pepsi  : Yehi hain Right Choice Baby / Nothing official about it / Yeh Dil Maange More / ye pyas he badi
Thums Up  : Taste The Thunder
Rasna   : I love you Rasna                   
Frooti   : Fresh N Juicy / Why Grow Up
Coca Cola   : Thanda Matlab Coca Cola
Cadbury  : Kuch Meetha Ho Jaaye
Boost   : Boost is the secret of our energy
Dairy Milk   : Swad Zindagi Ka
Amul   : Utterly Butterly Delicious / The Taste of India
Alpenlibe  : Jee Lalchaye Raha NA jaye
Polo   : The mint with a hole
Kit Kat   : Have a break, have a kit kat
Melody   : Yeh Melody itni chocolaty kyun hain, Melody khaao, khudh jaan jao
Chloromint  : Doobara mat punchna
Sprite   : Bujaaye pyaas, baaki all bakwas
Mentos   : Dimaag ki batti jalaa de
Lays  : No one can eat just one
Mac Donald's : i m lovin it
Maggi   : Taste Bhi, Health Bhi ( Ketchup : Its Different)
Perk  : Thodi si pet puja
Priya gold biscuits  : hak se maango
PARLE-G  : G for Genius
Taj Mahal Chai  : Wah Taj!
Kurkure  :Tedha Hai Par Mera Hai
Slice  : Aam Sutra. 
Britannia  : Eat healthy, think better
Bru coffee : Bru instant with aroma lock
Bingo   : No Confusion, Great Combination
Complan  : I am a Complan boy / A complete planned food.
MDH  : Asli Masale Sach sach MDH MDH
Kayam Churan  : Jee haan, Bhavnagar wale Seth Brothers Ka Kayam Choorna
Laxmi Toor Dal  : Dana Dana Swad Ka Khazana
Tata salt  : Desh ka namak
Snicker  : Jab hunger machaye 4 snickers khol yaar
Parle krack jack : The original sweet and salty biscuit
Britannia  : Eat healthy, think better:

Banks......

ICICI Bank  : Khayal Aap Ka / No chinta only money
Bank of Baroda  : India's International Bank
HDFC Std Life : Jiyo sar utha ke
LIC  : Zindagi ke sath bhe Zindagi ke baad bhi
Bajaj Allianz  : Jiyo befikar
Union Bank of India  : Good People to Bank with

Cars & Bikes......

Tata Safari  : Reclaim Your Life
Bajaj Pulsar : Definitely Male
Hero Honda : Desh ki dhadkan /  Fill it,Shut it and forget it.
Hero Honda Karizma  : Jet, Set, Go!
Fiat Linea  : Admiration guaranteed
Tata Indica : More car per car
Bajaj   : Hamara Bajaj
Max New York Life  : Karo Zyada ka Iraada
Aditiya Brila Groups :Taking India to the World

Mobiles & Communications.....

Nokia  : Connecting People
BSNL  : Connecting India
Idea   : An Idea can Change your life
Hutch   : Where ever you go , our network follows
Airtel   : Express Yourself
Videocon   : The Indian Multinational
Onida   : Neighbor's Envy , Owner's Pride
Voltas   : India ka Dil. India ka AC.

Home Accessories............

Surf   : Daag Acche hain
Asian Paints  : Har Khar Kuchch Kahta hein
Air Deccan  : Simplifly
Dhara Oil   : Dhara Dhara Shuddh Dhara
Dettol  : BE 100% Sure
Navratna Oil  : Thanda Thanda Cool Cool
Superia   : Pehle Aap
Lux  : Beauty soap of film stars
Gillete  : The best a man can get
Tata Sky  : Isko laga dala to life zinga lala
Surf Excel  : Surf Excel hain na
Babool   : Subhe babool ki to din tumhara / Babool Babool, paise wasool
Rotomac   : Likhtey likhtey love ho jaaye
Adidas   : Impossible is nothing
Nike   : Just do it
Raymond's  : The Complete Man
Peter England  : The Honest Shirt
Lifebuoy   : Thandurusti hain vaham
Ceat   : Born Tough
De coeur   : Art from the HeArt
Nirma  : Sabki Pasand Nirma
Fevicol  : Pakde rehna / Fevicol ka mazboot jod hai, tootega nahi
Big Bazaar  : Is se sasta aur Achcha kahee nahee milenga
Dinesh Suitings  : Duniya aap ke Kadmo mein
Bajaj Tubelights  : Jab mein chota bacha tha, badi shararat karta tha (Jingles)
Glade Air Freshner : The welcoming scent of home

Airlines.............

Kingfisher Airlines  : Fly the good times
British Airways  : The world's favourite airline Citra - Citraa,,,Super Cooler..
Emirates   : Fly Emirates
Kingfisher   : The King of Good Times

Other.............

The Economic Times  : The Power of Knowledge
The Indian Express  : Journalism of Courage
MRF   : Tyres With Muscle
Malayala Manorama : Nobody delivers Kerala better.
Havelles RCB  : Shock Laga Kya
Gold spot  : The zing thing and Citra: Super cooler
Indian Army : Do you have it in you.
Wills  : Made for each other
INC  : Congress Ki Haath Aam Admi Ke Saath
Red FM   : Bajate raho
Debeers  : A diamond is forever
Yahoo   : Yahoooooouuuooonnn! (used as jingle)
IBM   : Toong toong tang tang (used as jingle)
Sundaram books : Books for success

Tuesday 18 October 2016

BRICS - 2016


BRICS is a group of five major emerging economies, comprising 43% of the world population, having 37% of the world GDP and 17% share in the world trade. South Africa was the last country which have joined the group in 2010 and completed the group as BRICS.

History of BRICS.

Earlier four nations joined hand to form a group in order to give a recognition to the world rising economic powers.The acronym BRIC (Brazil,Russia,India and China) was first used in 2001 by Goldman Sachs in their Global Economics Paper, "The World Needs Better Economic BRICs" on the basis of econometric analyses projecting that the economies of Brazil, Russia, India and China would individually and collectively occupy far greater economic space and would be amongst the world’s largest economies in the next 50 years or so. BRIC started after the meeting of the Leaders of Russia, India and China in St. Petersburg on the margins of G8 Outreach Summit in 2006. The 1st BRIC Summit was held in Yekaterinburg, Russia, on 16 June 2009.After inclusion of South Africa , it attended the 3rd BRICS Summit in Sanya, China on 14 April 2011.  

BRICS Initiative

The BRICS Forum, an independent international organisation encouraging commercial, political and cultural cooperation between the BRICS nations. BRICS works on the two important pillars - issues of mutual interest through meetings of Leaders as well as of Ministers of Finance, Trade, Health, S&T, Education, Agriculture, Communication, Labour, etc. and practical cooperation in a number of areas through meetings of Working Groups/Senior Officials.

8th BRICS summit concluded in India on 16th oct 2016 with the adoption of the Goa Declaration which pledged opposition to the terrorism. 

The theme of India’s BRICS Chairmanship was Building Responsive, Inclusive and Collective Solutions. 

During Indias BRICS Chairmanship, BRICS adopted the five-pronged approach:

(i) Institution building to further deepen, sustain and institutionalise BRICS cooperation 

(ii) Implementation of the decisions from previous Summits 

(iii) Integrating the existing cooperation mechanisms 

(iv) Innovation,i.e.,new cooperation mechanisms and

(v)Continuity,i.e.,continuation of mutually agreed existing BRICS cooperation mechanisms.

In a strongly worded statement, Prime Minister Narendra Modi said, “the most serious direct threat to our economic prosperity is terrorism. Tragically, its mother-ship is a country in India’s neighbourhood.”

According to Indian Prime Minister Narendra Modi “the most serious direct threat to the economic prosperity is terrorism ".The declaration called for resolution of the civil war in Syria, in accordance with the “legitimate aspirations of the people of Syria” and sought action against U.N.-designated terrorist groups like IS and Jabhat al-Nusra.


The Goa Declaration also called for all nations to counter radicalism, and block sources of financing international terrorism, “including through organised crime by means of money-laundering, drug trafficking, criminal activities, dismantling terrorist bases and countering misuse of the Internet including social media by terror entities through misuse of the latest Information and Communication Technologies (ICTs)”

BRICS has emerged one of the successful organisation which have attracted other nations also to join hand and work on the foot mark for the development of their respective economy. Presence of China and India has made this group powerful in terms of economy and military powers. Recently on 26 september 2016, The Department of Science and Technology under the BRICS - grouping of Brazil, Russia, India, China and South Africa - framework organized the first 'Young Scientists Conference' in Bengaluru. The conference will see 50 young scientists meet over the next four days.  The BRICS Young Scientist Forum  (BRICS - YSF) was started last year. On the Ocassaion of 8th BRICS summit at Goa , U-17 Football Tournament, Youth Summit, Young Diplomats’ Forum, Film Festival etc were organised to promote the culture , Sport and communication and enhanced people-to-people (P2P) contacts of BRICS member states, especially youth.

From India's prospective BRICS is an important platform in term of development of its markets.Co-operation on the economic front is one of the focus areas of India’s policy towards BRICS. India can also penetrate into African Markets with the help of BRICS organisation.India need to decide how she can utilize the BRICS platform at an international arena.